First Words - Brand Marketing Genius

My youngest son Kevin is a year and a half and just learning to talk. He can say "hi!", "bye bye!", "car", and a few other words. He can also say "iPod".

Being a fan of subscription music and having worked on a Windows Media-based music service, I have been living an iPod-free existence for quite some time. I think the iPod is an amazing device, it just doesn't work with the music services I use. So I never bought one. But, my wife recently had a birthday and wanted only one thing. So she got it.

My three other kids went bonkers over it, and Kevin learned a new word.

It's funny. None of the other kids ever learned to say "Zen Micro" or "Vision:M" or "iFP-300" ....